BRIEF 04: package inspiration

The website.. the home page.. a lot of colour..slogan next to to the product.. obviously a new flavour .. paradise > mango..

Bottle Necker..

I'm thinking rather than change the bottle itself.. to use a necker to go round the bottle instead.. which will kind of hide the original labels and enable me to not be restricted to the bottle shape.. Though I have had ideas for the bottle shape itself.. I will look in to this as well..

Need to think about how it will fold out.. this way I can put information about other flavours with the product.. but its 'hidden' until opened..

Bit too small.. think about the shape at the top.. will it be square.. or just a circle like the above..

Another way of opening the necker.. I think I prefer this way.. theres alot more space and I think it looks more interesting than just folding out sideways..

Fruit Characters

I like the simple line drawing.. but I don't think it will be enough for this one.. There needs to be a bit more detail to show that the fruit is 'flirting'

I like these but I was thinking of using a body.. or at least some legs.. need to show some body language..

I think I want to use the actual fruit.. with my illustrations over the top.. or stuck on it.. could try to just draw them like this.. but not sure they will end u p too well..

Bacardi..

Looking at the shape of the label.. what labels are used etc.. I would like to keep the original kind of packaging.. as I want to change the images that go on it.. 

I'm guessing this last one is from the brief that was given a few years ago.. flirtation and that..

Tents:

Looking at one kind of tent would be set up at the festival for bacardi..

The logo is very well known, as it is a popular drink.. so think has to be seen on the tent.. 

I am going to draw out the tents in illustrator, so I am ready to work on them later on..

Really like the colours and patterns used in this packaging.. very lively and bright..

The pattern used on the side of the packaging is very effective.. nice contrast with the white.. also the box of info that comes off the side from the front.. i like this idea.. may use..

Clean and neat.. love the colours, think they go together nicely